In 2016, the eight.zero to 8.5 percent progress for athletic put on is greater than double another class. This is according to its 10 p.c CAGR of the previous decade, driven by consumers’ more active life, the rise of “athleisure,” emerging brands in the high-end segments, and product improvements. As athletic wear continues to develop, it’ll turn into a class with the flexibility to compete on equal phrases with clothing and footwear, notably Party Style within the midmarket and premium segments. On the buyer side, we foresee the top of ownership, as considerations about sustainability develop and shoppers and firms alike fear about tips on how to alleviate their impact on the setting. Sustainability, which breaks into our respondents’ list of an important challenges for the first time, is evolving from a tick-box exercise right into a transformational function.
Although they’re written off by some as “too twentieth century,” we …